Jun 06

Many who decide to put up a website and make a living online have the idea that traffic to their site will not be a problem. “If I build it, they will come.” It seems to be a popular approach for a lot of webmasters.

The sad truth is that traffic doesn’t just show up at your website without some planned, consistent effort on your part. They aren’t knocking your front door down just because you have a fantastic looking website.

Someone once said: “Running a business without advertising, is like winking in the dark. You know what you are doing, but no one else does.”

If you are needing more traffic to your site, here are three specific approaches that are guaranteed to work:  Continue reading »

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Jun 03

Unless you’re completely new to the Internet, you’ve most likely heard of ezines. Chances are, you are subscribed to several of them.

What’s an ezine?
An ezine (sometimes also spelled e-zine) is simply an informative, electronic newsletter delivered via email. They arrive in your Inbox on a regular basis — daily, weekly, monthly, or anything in between, including sporadically — and, ideally, provide you with useful information.

Ezine publishers cover pretty much any subject you can imagine. Internet marketing is popular, but you could easily find one or more about things like bird-watching, beekeeping, soap-making, hang-gliding, investments, real estate, and much, much more!

Unfortunately, far too many publishers — especially in the Internet marketing or business arenas — seem to forget about the “informative” part. They bombard you with daily emails that are little more than thinly disguised sales letters for whatever product s/he is promoting that day. If after three or four emails you haven’t received anything useful, unsubscribe. CAN-SPAM compliant newsletters will have a link included in the email, usually at the bottom. Some email service providers will give you the opportunity to explain why you unsubscribed — don’t be shy! Tell them you were looking for the information that was promised on the signup page, not continuous spiels about the latest, greatest products!  Continue reading »

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